Elaine King, MBA, CFP®, CDFA™, CFBA, ACC, is the founder of Family and Money Matters™, dedicated to empowering families’ financial and human capital for financial wellbeing. She has served as the Family’s Financial Planner for over 1,200 families and 100 multigenerational enterprises, crafting actionable financial plans.

Elaine is a champion of financial education, known for creating the first family financial program in LATAM and winning the Best Latin book award. She was honored as Investopedia’s Top 10 Financial Advisor in 2023 and listed among People Magazine’s Top 25 Influential Hispanic Women in 2017. Elaine’s expertise has been showcased in prestigious publications such as the WSJ, Forbes, Telemundo and CNN. She also contributes as a columnist for financial journals in the US and LATAM.

Born and raised in Peru during times of economic turmoil and political unrest, Elaine embarked on a global journey, living in Canada, Mexico, Austria, Japan and the United States, and immersing herself in diverse cultures. After leaving home at 17, she navigated through New York City and graduated from college in just three years.

Over her career, Elaine climbed the corporate ladder in top financial institutions, specializing in advising international families on robust financial strategies while also establishing her own foundation. Today, she offers her expertise in financial planning, educational workshops and asset alignment, eager to collaborate with families to craft tailored solutions for their future.

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